Human Resource

Cost Leadership Strategy Examples include retailers such as Wal-Mart and KwikSave as well as IT firms such as Dell and Lenovo. specialisation Strategy Examples of the successful use of a differentiation strategy be Hero Honda, Asian Paints, HLL, Nike athletic shoes, Perstorp BioProducts, Apple Computer, and Mercedes-Benz automobiles For the financial socio-economic class ending January 31, 2003, sell giant Wal-Mart reported revenues of $244.5 billion, making it the fields largest company. The company topped Fortunes list of the worlds largest companies for the second year in succession (Refer Exhibit I). |Considering the modest stolon of this company four decades ago, nobody, including the company officials expected Wal-Mart to | |emerge such a dominant player in the retailing diligence (Refer Exhibit II). Wal-Marts success story is a classic simulation of a | |company, which became successful by rigorously pursuing its substance philosophy of cost leadership, right from the day it began | |operations in 1962. Wal-Mart was founded by an ambitious entrepreneur, Sam Walton (Walton), who figured out archaeozoic that retailing| |was a volume-driven business, and his company could achieve success by offering consumers better value for their money.

| |Wal-Marts growth during the first twain decades was propelled primarily by following the strategy of establishing discount stores| |in smaller towns and capturing significant market share. | The company was able to harbor its growth in the 1980s by making surd investments in information technology (IT) to manage its supply range of mountains and by expanding business in bigger metropolitan cities. In the late 1980s, when Wal-Mart felt that the discount stores business was maturing, it ventured into food retailing by introducing Supercenters. In the late 1990s, Wal-Mart launched exclusive groceries/drug stores know as neighborhood markets in the US... If you want to get a full essay, order it on our website: Orderessay

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